Blog Posts
A Real-Life Example of What Happens When You Show Up Online Consistently
Consistency is the Wind in Your Sails — The More You Create & Share, the Further You Go. The Problem When Ingrid came to me in August 2024, she was ready to increase her visibility online and book more clients. Like many service-based business owners, she...
Reclaim Your Radiance: Beyond the Instagram Business Growth Illusion
Is your Instagram feed filled with tantalizing promises? "Scale your wellness business to 6-figures with this ONE therapy!" "Want more clients? Download my free 2025 marketing calendar!" "Your next 5-figure funnel is just one ChatGPT prompt away—and takes only 45...
A Real-Life Example of What Happens When You Show Up Online Consistently
Consistency is the Wind in Your Sails — The More You Create & Share, the Further You Go. The Problem When Ingrid came to me in August 2024, she was ready to increase her visibility online and book more clients. Like many service-based business owners, she...
Reclaim Your Radiance: Beyond the Instagram Business Growth Illusion
Is your Instagram feed filled with tantalizing promises? "Scale your wellness business to 6-figures with this ONE therapy!" "Want more clients? Download my free 2025 marketing calendar!" "Your next 5-figure funnel is just one ChatGPT prompt away—and takes only 45...
A Beautiful Website—But Is Anyone Finding It?
The Unopened Gift Basket Imagine you’ve put together the most thoughtful, beautifully curated gift basket. Everything inside is high-quality, carefully chosen, and designed to delight the recipient. But if no one knows about it, it just sits on a shelf, unopened. This...
Do You Really Need Social Media—Or Is There a Better Way?
The Roots of Your Story: Crafting Your Point of View (POV) Beyond Social Media Social media, for all its challenges, forces you to make some critical decisions: What is your business really about? What story are you telling? What unique point of view are you bringing...
Blogging Brilliance: Elevate Your Small Business with Authentic Connections
You are a small service-based business. Maybe you are a Reiki therapist, an art teacher, a yoga instructor, or some other heart-centered business sharing your skills with the world. You want to reach more people, fill your calendar or classes, and make a difference. I...
The Limited Impact of Social Media: Why Content Marketing Reigns Supreme
The Limited Impact of Social Media: Why Content Marketing Reigns Supreme When talking to my clients or giving workshops, I often find that many entrepreneurs are quick to jump on social media, believing it to be the ultimate solution for generating sales and building...
Mastering Blog Posts & SEO (Part 2)
Boost Your Online Presence with a Social Media Calendar Template As a small service provider, establishing a strong online presence is crucial for building your "know, like, and trust" factor with your audience. One effective way to achieve this is through consistent...
Mastering Blog Posts & SEO (Part 1)
Mastering Blog Posts & SEO (Part 1) In this latest workshop, we explored the ins and outs of creating effective blog posts to build brand trust and visibility. We focused on the key reasons why maintaining a blog is essential for service-based entrepreneurs. Blog...
Powerful Questions To Advance Your Website & Business
As a web designer and marketing docent, I am on a mission to help service businesses not just survive, but thrive on the internet. I call it shining online. How you can amplify your impact, build trust, attract the right clients, and ensure that your clients are not...